The Cutting Edge featuring Avocor

The February episode of The Cutting Edge spotlighted Edge elite sponsor Avocor, with Jackson Root breaking down the brand’s major reveal at ISE: the B Series. This launch marks Avocor’s official entry into the professional business signage vertical.

The B Series is especially significant for the brand as it introduces Avocor’s first display designed for both horizontal and portrait mounting, a long requested ask from customers. This added flexibility opens the door for a wider range of business signage applications and signals a strategic evolution for the company.

The conversation also explored what else Avocor had to share at ISE 2026. Jackson dove deeper into Avocor’s expansion into the business signage market, highlighting the technology behind the displays and how the company is positioning itself to make a strong impact across the industry.

This LinkedIn Live series spotlights industry leaders each month, offering insights into innovations, challenges and the future of AV. Stay tuned for upcoming episodes!

Guest: Jackson Root, PPM, Avocor